“The only thing that matters is getting to product-market fit… Product-market fit means being in a good market with a product that can satisfy that market.”

Marc Andreessen wrote these words back in 2007, coining the term product-market fit. While the concept has gained widespread adoption there remains a lack of consensus on what it means at a more precise level. For an early stage company, it is still really hard to both recognize the signs of product-market fit, as well as to optimally execute towards amplifying these early signals.

Continue reading “A Quantitative Approach to Product Market Fit”